
Nava Agency
Luxury events, French Riviera
A high-end hostess agency working with luxury hotels, yachting and private events between Nice, Cannes and Monaco.
The brief
A brand whose clients decide on an immediate impression of quality, and which needs to be found on highly contested local searches, with sharp seasonal peaks around the Cannes Film Festival, the Monaco Grand Prix and the Monaco Yacht Show. The website had to do two things at once: hold the visual standard of the industry and be structured for local search.
What we did
- Custom website built with Next.js, no template and no proprietary CMS
- Silo architecture by service (luxury hospitality, yachting, private events) and by city
- Separate journeys for B2B quote requests and hostess applications
- Search foundations: sitemap, robots, schema.org markup, internal linking
- A restrained visual direction, for a market where discretion is part of the product
